Career Education & Guidance

City Academy Norwich recognises the essential part careers education, information advice and guidance play in preparing students for future pathways and the responsibilities of adult and working life.

The CEIAG programme at City Academy Norwich provides pupils with a wide range of experiences to help them progress effectively through their education and onto successful careers. It is integrated into students’ experience of the whole curriculum. Based on a partnership with students and their parents and carers, the programme is organised to raise aspirations, challenge stereotyping and promote equality and diversity.

Using the Gatsby benchmark, our aim is to provide information, advice and guidance (IAG) which is impartial, unbiased and focused on the individual needs of our students. Developing the knowledge and skills our students need to make successful choices, manage transition between key stages and between education and realise their full potential. This is in keeping with the Academy’s mission statement 

Every child, same chance.

“We strive for every child to have the same chance in life. We aim to enable all students to become the very best versions of themselves, by providing exceptional education and opportunity in an environment of high expectation and aspiration.”

Key careers staff:

Katrina Temple – Careers Lead – contact:

Charlotte Land – Careers Lead – contact:

Careers Entitlement

All students are entitled to and will receive impartial and independent careers education advice and guidance which will inform their longer -term career goal. We will do this by:

  1. Helping students learn to understand themselves and develop their capabilities.
  2. Raise students’ self-esteem and confidence which will allow them to realise their true potential.
  3. Develop an understanding of the range of opportunities available at each transitional stage including technical education routes and Apprenticeships.
  4. Supporting inclusion, challenge stereotyping and promoting equality of opportunities.
  5. Enabling students to explore careers through employer encounters, online resources and careers programme
  6. Help students manage their career planning by giving them the tools which will enable them to make decisions based on interests and abilities and labour market information.
  7. To raise aspiration and prevent disengagement from the learning process and students becoming NEET (not in Employment, Education or Training).
  8. To provide the opportunity for students to learn about STEM (Science Technology, Engineering and Maths) related careers. To have encounters with employers and workplaces related to STEM; to encourage proactive links with curriculum subjects.

Implementation of Careers Guidance

    • Careers Education is delivered mainly during the Form Tutor programme in Years 7-11 with input from the Careers Leader and Progress Leaders at key and appropriate times throughout the year.
    • Careers activities to include careers fairs, external speakers, trips, mock interviews, CV workshops, mentoring and guest assemblies are offered to all students as part of the careers programme.
    • All Year 11 students are offered a face to face personal guidance interview, with a Level 6 Qualified Careers Leader to assist with post 16 transition.
    • Careers education is delivered by Form Tutors, and in PSHE, for all students with input from the Careers Leader and Progress Leaders at key, and appropriate times of the year.
    • Careers information is made available to students via the Careers newsletter, online resources and social media pages promoting /informing students of any external opportunities.

Careers Programme 2023-24